Muffin Break has given us this life that we never dreamt was possible. Everything that it’s given me, family, financial, friendships, community, team. I don’t actually know the word but it’s all of that. It’s been the best chapter of my life.
The highlights of running a cafe for me are definitely the muffins and I love the people, I love being a part of the community!
We did extensive research into different coffee and food franchises and Muffin Break was by far the most supportive, with excellent structures in place… We were welcomed into the Muffin Break family and have had the most amazing journey and success as a result of all of this.
Start your bakery café journey here
Dive into our video series to discover the people, support and opportunities behind the Muffin Break franchise network.
We're Here For You
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OPERATIONS
Ongoing support from your Business Coach to drive efficiency and profitability.
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TRAINING
Comprehensive initial and ongoing web based training for you and your staff.
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MARKETING
National and local campaigns to drive sales and customer engagement. App based loyalty program – Muffin Mates.
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LEASING
Securing locations and managing lease negotiations and renewals.
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DESIGN & BUILD
End-to-end project management for store builds and refurbishments.
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PRODUCT & SUPPLY
New product innovation and reliable supply to maximise sales and margins.
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HUMAN RESOURCES
Expert support to ensure compliance and manage employment queries.
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IT & SUPPORT
Dedicated helpdesks for POS and in-store assistance.
Our awards
2025 Roy Morgan
Coffee Shop of the Year
Award – 4 years running
2025 Franchise Council of Australia: Field Manager of the Year Award and Franchisee of the Year – Single-Unit (Overall)
2024 Golden Bean Awards: Bronze Medal for Muffin Break Signature Blend in Espresso & Milk Based Categories
2024 QSR Awards
Special Recognition
& Rising Star
2023 Frandata
5-star rating
Steps to owning your dream Muffin Break
If you’ve always dreamed of your own café business, joining a brand like Muffin Break gives you the chance to own and run an award-winning café brand with a proven formula.
If you’d love to join an Australian Icon, we’ve broken down the steps for you…
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STEP 1:
Consultation
- Fill in an online application
- Meet your Franchising Executive
- Select a site
- Review documentation
- Franchise Interview & Approval
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Step 2:
Administration
- Pay a $5,000 deposit
- Seek legal, accounting and business advice
- Review and sign the franchise documentation
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Step 3:
Training
- Intensive core training
- Instore hands on training
Submit an enquiry
The enquiry form below is for those who wish to purchase a Franchise. If you wish to apply for employment in one of our cafés, please click here.
FREQUENTLY ASKED QUESTIONS
What will it cost to set-up a new Muffin Break bakery café?
The total investment cost ranges from approximately $250,000 to $350,000 plus GST, the price can vary depending on the location, size and shop-build required. When you purchase a Muffin Break bakery Cafe, your investment is all inclusive, which means your business is ready to go with no extra hidden costs! Once you are set on a location, we can provide an accurate price, so you can confidently plan your investment.
Do you have an on-going royalty fee?
The on-going royalty fee is 7%, plus a 3% marketing fund contribution, both calculated on gross sales and payable weekly to help support brand growth and drive new customers in store.
Do I require any specific food or café experience?
No café experience? No problem! Many of our franchise partners start with no hospitality background. We’ll ensure you receive the training that you need. Of course, any hospitality, customer service or management experience is a bonus but not essential.
What training is provided?
You don’t need café experience to succeed; we’ll teach you everything you need to know. Our comprehensive training program is designed to set you up to operate a bakery cafe for long-term success.
Qualifications Available
Food Safety Supervisor Course
Training Delivery Platforms
These specialised training courses are delivered:
- At Muffin Break’s state of the art Centre of Retail Excellence (CORE)
- Online through Muffin Break’s eLearning and communication portal
- At Muffin Break franchise partners’ own business.
Training Overview
Our training course is compulsory for all new franchise partners and consists of:
Pre–CORE 1: Online Muffin Break specific training that covers modules such as: manual handling, emergency procedures, sandwich theory, food safety, barista program, cleaning and customer service.
CORE 1: Is an in-depth two-week program of training and assessment at the Foodco Centre of Retail Excellence in Sydney.
Through classroom style learning, hands-on training and real store experience, franchise partners complete training modules in coffee, both theoretical and technical, kitchen and front of house skills, financial management, HR and staff coaching.
In Store: On the opening or hand-over of a Muffin Break store, franchise partners receive an initial seven days of field support by a minimum of 2 accredited Muffin Break Operational Field Consultants to help you hit the ground running. Franchise partners also continue to log their barista hours and complete further online training modules.
CORE 2: Occurs approximately 6 months post store opening and offers real data finance, customer service and leadership management. In addition to the delivery of the best practices and relevant training to further grow franchisees business and operations.
Do I need citizenship or residency?
Yes, to become a Muffin Break Franchise Partner you will need to hold either permanent residency, be an Australian Citizen or have the VISA requirements to own and run a business in Australia.
What’s the return on investment?
Return on investment can vary depending on store to store and relies on many factors. We share real store performance data with serious applicants once you complete an application, so you can make informed decisions based on actual results. Please complete the enquiry form on our website or contact us directly to access an Application Form.
Can I choose the location?
We have new Muffin Break opportunities listed by state on our website. You can also come to us with a site you’ve identified. We’ll review it with you and assess its potential.
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